Be Group Fined VND 625 Million for Consumer Protection Violations
Vietnam’s National Competition Commission fined Be Group VND 625 million on November 6 over violations involving consumer choice, consent to provide information, and general transaction terms. The company reported that it had corrected the violations and paid the fine.
After inspecting compliance with consumer protection laws, Vietnam’s National Competition Commission issued an administrative penalty decision on November 6, 2026, fining Be Group Joint Stock Company (CTCP Be Group) VND 625 million. The decision listed four violations involving consumer choice, consent to provide information, and general transaction terms applicable nationwide.
Regarding consumer choice, Be Group did not allow consumers to choose whether to permit the activities specified in points a and b of Clause 4, Article 18 of the Law on Protection of Consumer Rights. The company also failed to provide the required means for consumers to choose the scope of information they agreed to provide and to express their consent or refusal.
Regarding general transaction terms, Be Group included a clause that regulations prohibit. Its general transaction terms applicable nationwide also failed to specify when they would take effect. Both issues were among the violations covered by the penalty decision.
Vietnam’s National Competition Commission ordered Be Group to stop the violations and proactively review and improve its relevant content and policies to ensure compliance with consumer protection laws. According to the company’s report, Be Group has remedied the violations and paid the fine as required.
Source: VietVance
