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80 Vietnamese Food and Beverage Companies Attend CIIE, Sign Multiple Cooperation Agreements

Vietnamese companies attended the China International Import Expo in Shanghai from November 5 to 10, 2026. Vietnam’s 1,000-square-meter commercial exhibition area brought together 80 food and beverage companies. Exhibitors signed memoranda of understanding with Chinese distributors and discussed sales of agricultural products and processed foods.

VietVance

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At the China International Import Expo, held from November 5 to 10, 2026, Vietnam’s commercial exhibition area covered 1,000 square meters, its largest to date, and brought together 80 food and beverage companies. A separate 132-square-meter Vietnam national pavilion showcased the country’s economic development, investment opportunities and tourism.

The Vietnam national pavilion attracts visitors.(VietVance)

Products on display included processed fruit and vegetables, dairy products, edible bird’s nests, coffee, tea and canned foods. Vietnamese exhibitors emphasized further processing, packaging design and compliance with Chinese food safety requirements. They also worked with Douyin E-commerce on livestreams promoting agricultural products and food.

On November 6, Vina T&T Group signed a memorandum of understanding with MDL Commerce Group Co., Ltd., a Chinese food retailer and distributor, to explore expanded sales channels for Vietnamese agricultural products in China. That day, Vietnamese Consul General in Shanghai Trần Huy Hùng visited the Vietnamese business exhibition area and the national pavilion.

Vietnamese Consul General in Shanghai Trần Huy Hùng (center) visits the Vietnamese business exhibition area.(VietVance)

After two days at the expo, Mekong Herbals Joint Stock Company said it had made contact with three potential partners. One signed a memorandum of understanding concerning the distribution of health products and the sourcing of clean fruit and vegetables. Another planned to visit factories in Vietnam, with projected import demand of 15 containers a year. A Chinese vegetarian food distribution chain also made contact to discuss cooperation. Organizers said the exhibition area exceeded 440,000 square meters for the first time, with participation from 162 countries, territories and international organizations.

Source: VietVance

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