Tag: Livestream shopping

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Ho Chi Minh City Shopping Season Offers Exceed VND 250 Billion

Ho Chi Minh City’s shopping season runs through February 5, 2027. Organizers say more than 5,000 retail outlets are participating, with nearly 100 major promotions offering discounts worth over VND 250 billion. The city aims for more than VND 30 trillion in transactions during the campaign.

Retail & Consumer1 day ago

TikTok Shop Closes In on Shopee’s Lead in Vietnam’s E-Commerce Market

In the third quarter of 2026, the gap between TikTok Shop and Shopee in Vietnam narrowed to VND 4.3 trillion in gross merchandise value and 1.7 percentage points in market share. TikTok Shop grew rapidly in categories including fashion and beauty, intensifying competition between the platforms.

E-commerce4 days ago

Tag: Livestream shopping

Ho Chi Minh City Shopping Season Offers Exceed VND 250 Billion

TikTok Shop Closes In on Shopee’s Lead in Vietnam’s E-Commerce Market

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