Ho Chi Minh City Stores Offer Up to 80% Off for Double 11
On November 11, shoppers visited malls, brand stores and traditional shopping streets in Ho Chi Minh City for promotions. Some international brands offered discounts of 70% to 80%, while selected Uniqlo clothing was priced at VND 199,000. The city government planned to announce a shopping promotion that evening for the year-end and Lunar New Year seasons.
On November 11, shopping malls and commercial streets across Ho Chi Minh City drew Double 11 crowds, with promotions on footwear, clothing, perfume, cosmetics and household goods. At a shopping event held in a downtown hotel, some international brands offered discounts of 70% to 80%. One shopper said the price of a perfume they bought had fallen from nearly VND 4 million to just over VND 1.5 million.
Customers shop at an event held in a Ho Chi Minh City hotel.（VietVance）
At shopping malls, some athletic shoes were offered at up to 30% off to attract customers. The promotion runs from November 5 to December 2, 2026. Uniqlo offered discounts on selected basic clothing, including some printed T-shirts and sweatshirts priced at VND 199,000. Promotional prices for selected knitwear and children's jackets started at VND 499,000.
Athletic shoes on promotion at a shopping mall.（VietVance）
Traditional shopping streets also joined the promotions. Clothing, footwear and accessories shops on Trần Huy Liệu Street in Ho Chi Minh City drew shoppers, with many stores advertising substantial discounts. An office worker who bought three shirts at half price said they were using the sale to buy work clothes. Representatives of some brands said demand during this year's Double 11 showed signs of recovery; that assessment came from merchants, not citywide retail data.
Customers shop at a shoe store on Trần Huy Liệu Street in Ho Chi Minh City.（VietVance）
The Ho Chi Minh City government planned to announce its “Vibrant HCMC - Shopping Season 2026” consumer promotion on the evening of November 11. The citywide program covers shopping, consumption and experiences from November 1, 2026, through February 5, 2027, targeting the year-end and 2027 Lunar New Year shopping season.
Source: VietVance
