Vietnam Plans 100 Homegrown Business Management Case Studies

On November 14, Thu Dau Mot University launched a leadership development project in Ho Chi Minh City and signed memoranda of understanding with the Ho Chi Minh City Business Federation and Vietnam Leadership Institute Joint Stock Company. The parties plan to collaborate on research, develop leadership training materials and implement leadership development programs.

Thu Dau Mot University signed a memorandum of understanding with the Ho Chi Minh City Business Federation.（VietVance）

A key part of the project is the Vietnam Leadership Library, which will collect real-world cases involving management, business operations and leadership decisions at Vietnamese companies and organizations. Lê Đình Hiếu, a program director at Vietnam Leadership Institute Joint Stock Company, said existing courses often use cases from foreign companies. Local cases can help students analyze the challenges Vietnamese businesses face and how they make decisions.

The project aims to develop about 100 case studies on Vietnamese businesses and leadership. Lê Đình Hiếu said the organizers hope about 10% can eventually be used in teaching at international educational institutions; this remains a project goal. The case library also plans to document companies’ successes and failures for use in teaching, training and organizational development.

Experts attend a leadership discussion on global knowledge and Vietnamese experience.（VietVance）

Mai Hữu Tín, chairman of the Ho Chi Minh City Business Federation, said leadership development should address management knowledge, character, determination and social responsibility. Under the project plan, Thu Dau Mot University will provide a formal education setting; the Global Vovinam Institute will contribute character and determination training; and Vietnam Leadership Institute Joint Stock Company will connect educational resources, experts and practical business experience.

Source: VietVance