About 25 Luxury Electric Vehicle Models Available in Vietnam
Vietnam’s luxury and ultra-luxury electric vehicle market offers about 25 models, predominantly from European brands. Several automakers plan to expand their lineups in 2027, but sales volumes remain difficult to gauge because brands do not disclose local figures.
Vietnam’s luxury and ultra-luxury battery electric vehicle market currently offers about 25 models, including 15 sedans and the remainder crossovers and SUVs. Porsche introduced the Taycan for sale in Vietnam in 2020, and more brands have entered the market since then. European brands account for most models now available.
Vietnam’s luxury and ultra-luxury battery electric vehicle market currently offers about 25 models.（VietVance）
Mercedes-Benz’s electric lineup grew to five models after the CLA Electric launched in October 2026, the most of any brand in the market. BMW, Audi, Volvo, Porsche and Lotus each offer three models; Maserati sells electric versions of the Grecale and GranCabrio. Lexus is currently the only Asian brand in this segment and began selling the ES 500e in October 2026. The Rolls-Royce Spectre starts at 18.888 billion Vietnamese dong.
Bentley and Land Rover do not yet sell battery electric vehicles in Vietnam but plan to enter the market in 2027. Citing sources, Vietnamese media outlet VnExpress reported that the Bentley Torcal, Range Rover Electric and an electric GT model will enter Vietnam. Lexus plans to add a seven-seat electric model in 2027, while Porsche plans to begin selling the Cayenne EV in early 2027. Mercedes-Benz also plans to introduce electric versions of more models.
The Lexus ES 500e at its launch event in Ho Chi Minh City in October 2026.（VietVance）
Vĩnh Nam, head of the Mercedes-Benz dealership Vietnam Star Bình Dương, said the current 0% first registration fee helps encourage buyers, but limited public charging infrastructure remains an obstacle. Automakers are offering support through home charging, dealership charging and third-party public charging services. Lexus provides free home charger installation for ES 500e owners; Porsche is working with Charge+ to build fast-charging stations, while Mercedes-Benz is working with EV One to develop a charging app.
Luxury car brands in Vietnam do not currently disclose local sales figures for battery electric vehicles, so it is not yet possible to quantify sales in this market or compare the market shares of electric vehicles with those of gasoline-powered and hybrid vehicles.
Source: VietVance
