Vietnam to Hold First Legally Established National E-Commerce Day in December
Vietnam will mark its first legally established National E-Commerce Day on December 12 and hold a nationwide e-commerce week from December 10 to 16. The events aim to boost year-end spending, sales of Vietnamese goods and participation by smaller businesses. Vietnam’s online retail market is projected to reach US$37.2 billion to US$37.8 billion in 2026.

